Exclusive:
Music Business Handbook
It's a new era for the music business. The music industry is rapidly changing, the traditional gatekeepers are evolving (or disappearing), and new distribution outlets, marketing techniques, and business models are popping up all the time. For those that are educated on these changes, there is more opportunity in the "new" music business than ever.
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Berkleemusic's Music Business Handbook collects some of the essential knowledge from our instructors in one easy-to-navigate guide. The music industry of the future will be driven by educated, focused, entrepreneurship-minded individuals, and this handbook will prove to be a starting point in your lifelong music business education.
Topics Include:
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Contributors Include:
Dave Kusek
Vice President at Berklee College of Music. Co-author of the book The Future of Music:
Manifesto for the Digital Music Revolution. Kusek is also the founder of musicpowernetwork.com
Mike King
Author of Online Music Marketing with Topspin; Music Marketing: Press, Promotion, Distribution, and Retail; and Online Music Marketing: Campaign Strategies, Social Media, and Digital Distribution.
Eric Beall
Former Vice President, Creative at Sony/ATV Music and current A&R executive for Shapiro Bernstein. Author/instructor of Music Publishing 101.